Senior Housing and Care

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Creating Realistic Expectations

April 28, 2008

Creating realistic customer expectations is especially important for assisted living providers. Stated simply, disappointed residents and family members will make your life miserable. They will make your life miserable by complaining to you and your staff, by complaining to other residents and family members, by complaining to DSS and the ombudsman or, worse yet, by complaining to a personal injury lawyer. In some cases, they will make all of our lives miserable by complaining to their legislators.

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For more information, please contact:

Joel Goldman

415-995-5028 Direct Phone
415-995-3428 Fax

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