Hanson Bridgett LLP - Sustainable Business News, an E-zine for Sustainable Practices


July 2010

In this Issue:




Contact/About Us



Hanson Bridgett's Sustainable Business Leadership Forum features monthly presentations and networking focused on advancing sustainable businesses. Past topics have included legislation, venture capital, cleantech, green building, microfinance and energy management among others. These topics are complimented with expert speakers from various sectors of the sustainable movement to discuss private/public sector initiatives, political advocacy, and corporate social responsibility. At our forums, you will get in-depth information about the opportunities, challenges, and profits associated with going green. The forum provides attendees the opportunity to learn and connect with like-minded business people who can help you advance your venture or area of interest in the sustainability movement.

If you have interest in a topic that you would like to see covered at an upcoming Sustainable Business Forum, please submit suggestions to HBSustainable@HansonBridgett.com.

SEPTEMBER EVENT: Power of Social Technology for Good


PhotoKellie A. McElhaney, PhD
Consultant, Professor & Faculty Director at the Center for Responsible Business Haas School of Business, University of California - Berkeley

Dr. McElhaney is the Alexander Faculty Fellow and the founding Faculty Director of the Center for Responsible Business at the Haas School of Business at the University of California, Berkeley. She launched this center in 2003, which has helped place corporate responsibility squarely as one of the core competencies and competitive advantages of the Haas School.  Her Center has received global critical acclaim with The Financial Times rating Haas #1 in the world in 2008. Professor McElhaney teaches courses on Strategic Corporate Social Responsibility, which include in-depth, experiential consulting engagements with companies on real-world, high-visibility strategic CSR challenges, in all of the MBA degree programs at Haas. She is developing a new course on using the Power of Social Technology for Good (PoST4Good). She also teaches extensive Executive Education in this area. Kellie was named a Faculty Pioneer by the Aspen Institute in 2005. Her research focus is in three areas: (1) Analyzing and developing companies’ CSR strategy and its alignment with corporate strategy, business objectives, core competencies, and business value; (2) Exploring the linkage between diversity and CSR and using CSR as a hook to re-engage women with business as employees, consumers, and investors; (3) The business value and opportunities in branding, communication and CSR, on which she has written a book titled Just Good Business: The Strategic Guide to Aligning Corporate Responsibility and Brand.

Additional speakers to be announced.

Moderated by Hanson Bridgett attorney Leslie Keil.

Thursday, September 16, 2010
5:30pm – 8:00pm

Hanson Bridgett
425 Market Street, 26th Floor
San Francisco, CA 94105
Directions »

Space is limited. Pre-registration is required. Cost is $45.

Register Now »


Criterion Ventures Structure Lab: San Francisco

New corporate forms are blurring the boundaries between for profits and nonprofits. Old silos of financing and funding streams are giving way to hybrid structures like social capital firms, public/private collaborations and venture philanthropy. Entrepreneurs and established organizations alike are bending the marketplace to meet multiple bottom lines including a return on social capital. While some nimbly explore the space between for profit and nonprofit, many more are struggling to make sense of the new landscape of social change.

Criterion Ventures is a leading voice in the structuring of social ventures. Criterion’s dual identity in launching social ventures, both for clients and by taking an equity position with internally developed ideas, has resulted in a nuanced understanding of what it takes to launch a venture. It is itself a unique structure in the world of social ventures. As the world of social enterprise matures, Criterion is helping to create the methodology that can make it more accessible. Criterion has spent the past year creating an easy to engage process to understand how new forms are structured and how they might work to support the efforts of social change agents.

The Structure Lab provides participants with a roadmap of possibilities to navigate this new territory. Participants will have a clear understanding of the range of possible legal structures that can be employed for their newly forming venture, pros and cons of each of those structures as it applies to their prospective venture, and will be prepared to work with legal counsel to take the next steps in understanding and establishing the optimal legal structure.

Thursday, September 23, 2010
9:30am – 5:00pm

Hanson Bridgett
425 Market Street, 26th Floor
San Francisco, California
Directions »

Attendance limited to 40 people.
Cost is $299.

Register Now »

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Lawyers Court Valley Startups: Offering Legal Advice in Hopes Of Turning the Next Big Thing Into Clients

According to a recent article in the Daily Journal, “Like the investors and entrepreneurs they counsel, Silicon Valley startup lawyers succeed by taking risks. That means spending time counseling fledgling companies now in a bet their investment will pay off with loads of legal business later.

In recent years, a handful of programs similar to the technology incubators of the late 1990s have emerged, giving some Valley lawyers direct access to the potential tech successes of the future. Through strategic partnerships with organizations like Sunnyvale-based Plug and Play Tech Center, more lawyers are gambling their time on companies that have built-in support systems to improve their chances of success."

Hanson Bridgett Partner Teresa Pahl has been working with Plug and Play to offer legal office hours and training programs to the 300 technology startups working out of the organization's offices. "Their mission is to create an atmosphere where these companies have one-stop shopping for their needs to help these companies get up on their feet," said Pahl. Emerging companies at the business accelerator have a success rate greater than 65 percent, which is in stark contrast to the average 80 percent failure rate of unsupported startups.

For more information, please contact Teresa Pahl »


Hanson Bridgett sponsors Sustainable Industries' Top 10 Green Building Products of 2010. Download the digital guide to learn which products the panel of expert judges selected — featuring 3D models of the winning products designed by Fat Pencil Studio.

Hanson Bridgett will host PCV's Access to Capital Coffee Talk "Government Subsidies: Accessing Non-Traditional Capital" on July 29th.  Additional information and registration are available online.

Hanson Bridgett attorneys Scott Smith and Leslie Keil started a "Legal Office Hours" program in connection with Urban Solutions on July 21st at the West Bay Conference Center in San Francisco. Read more »

Leslie Keil presented "Know Your Rights When Doing Business" at the Women Connected Workshop on July 20th.

Hanson Bridgett sponsored the "Unreasonable Institute West Coast Pitch Fest!" This event featured 22 entrepreneurs, hailing from 6 continents and working on ventures in 15 countries, who traveled 3,000 miles to converge on The Hub. Each had 8 minutes to convince the Bay Area's top investors, philanthropists, foundations and funds that they warrant the startup capital needed to define progress in our time. Read more »

Hanson Bridgett sponsored ACG's monthly breakfast "Catch the Wave: Strategies to Energize Growth and Thrive in the Recovery" on July 7th.

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Executive Information Session
Tuesday, September 14th

We would like to invite you to join us for an informational event, Tuesday, September 14th, with graduates and students from our Executive Program, as well as Executive Program faculty. You'll have the opportunity to learn first-hand from a community of executives and managers who are incorporating sustainable business practices into their careers, and how the Presidio Executive Program has helped them achieve their goals.

Presidio’s Executive Program gives participants the opportunity to engage with leading sustainability experts as well as senior-level peers who are entrepreneurs, nonprofit leaders and corporate managers. Join our growing network of innovators and civic leaders in sustainability by submitting your application before the program starts October 7th

Tuesday, September 14, 2010
6:00 pm - 7:30 pm
Wine and light appetizers will be served

Presidio Graduate School - Administrative Office
Presidio Building 36
Corner of Graham St. and Lincoln Blvd.

If you are available and interested in attending, please reply online or call Diane Mailey at 415-561-0224

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Hanson Bridgett and Keiretsu Forum Invite You to Attend A Bay Area Keiretsu Forum Investor Meeting

Keiretsu Forum would like to invite you to join them at one of their July chapter meetings. It's a rare opportunity to view investment opportunities presented by companies with innovative products and services in leading industries.

Keiretsu Forum is the world's largest angel investor community with 19 chapters on three continents. Since Keiretsu Forum's founding in 2000, its 850 members have invested more than $200 million in 260 companies in technology, consumer products, healthcare/life sciences, real estate and other segments with high growth potential. The San Francisco Business Journal once again ranked Keiretsu Forum as the "Most Active Angel Investors in the Bay Area" in 2009.  More information

Who should attend? Individuals with an entrepreneurial spirit and/or passion for supporting innovation and growth.

Keiretsu Forum has four chapters in Northern California---San Francisco, North Bay, East Bay and Silicon Valley.  The chapters meet on a monthly basis to review a number of high quality investment presentations.  Please see meeting dates and times below:

  • San Francisco: Wednesday, July 28th from 7:30am-11:15am (San Francisco, CA)
  • North Bay: Wednesday, July 28th from 2:00pm-6:00pm (Ross, CA)
  • East Bay: Thursday, July 29th from 7:30am-Noon (San Ramon, CA)
  • Silicon Valley: Friday, July 30th from 7:30am-Noon (East Palo Alto, CA)

RSVP by email to rsvpsf@keiretsuforum.com and mention Hanson Bridgett in your message.

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Are you raising capital for your social or environmental enterprise?

Since 1992, Investors’ Circle has connected mission-driven companies to socially-minded angel investors, venture capitalists, foundations and family offices. Investors’ Circle members have invested over $134 million into over 200 mission-driven enterprises including Adina, GroSolar, Guayaki and ZipCar.

Be the next company funded.

Apply by July 30th to present your venture to more than 100 early-stage investors at the Investors’ Circle Fall Venture Fair, November 11th in Washington DC. Learn more »

IC Fall 2010: Impact Investing Happens Here.

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“Lobbyists Pull Out Checkbooks to Overturn CA Emission Law.” Environmental Leader.

“Climate Bill Would Save $19B, CBO Reports.”  Environmental Leader. 

“Task force targets consumer education.”  Sustainable Industries. 

“Government support jump-starts Tesla IPO.”  Sustainable Industries. 

“Why Businesses Should Care About Biodiversity.”  GreenBiz.com. 

“Hospitals More Likely to Invest in Efficiency Than Other Industries.”  GreenBiz.com. 

“California Assembly passes bill banning BPA in baby bottles.”  LATimes.com. 

“Clean-Tech Investments Hit a High, With Solar Shining Brightest.”  DailyFinance.com. 

“Solar Power's Dimming Prospects.”  Investingdaily.com. 

“California's Bad Chemistry.”  Forbes.com. 

“The New Be Good Business: Albany Gives Birth to New York’s Benefit Corporation.” The New York Observer.

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  July 2010

Keiretsu Forum San Francisco — San Francisco, CA


Keiretsu Forum North Bay — Ross, CA


Keiretsu Forum East Bay — San Ramon, CA


USGBC: 2nd Annual Make The Connection Mixer — San Francisco, CA


PCV's Access to Capital Coffee Talk "Government Subsidies: Accessing Non-Traditional Capital" — San Francisco, CA


Triple Pundit / ISOS GRI Certified Sustainability Reporting Event — Berkeley, CA


Keiretsu Forum Silicon Valley — East Palo Alto, CA


USGBC: Workshop: Improving Energy Efficiency in Existing Buildings — San Francisco, CA

  August 2010

UCLA Architecture Workshop Series — Los Angeles, CA


USGBC: Green Lease Revolution Workshop — San Francisco, CA


SDForum’s Green and Clean Evening Series — Menlo Park, CA


USGBC: Natural Talent Design Competition Emerging Professionals Award Party — San Francisco, CA


Sustainable Agricultural Partnerships 2010 — San Francisco, CA


2010 ACEEE Summer Study on Energy Efficiency in Buildings: The Climate for Efficiency is Now — Pacific Grove, CA


Green Chemistry and Sustainable Studies Info Session — Berkeley, CA


Social Entrepreneur Boot Camp — San Francisco, CA


USGBC: CALGREEN Initiative: Moving Forward or Backward? — San Francisco, CA


CAPCOA Climate Change Forum — San Francisco, CA

  September 2010

Presidio Graduate School - Executive Information Session — San Francisco, CA


Hanson Bridgett’s Sustainable Leadership Forum: Power of Social Technology for Good — San Francisco, CA


USGBC: Living Building Challenge Road Show — San Francisco, CA


SET2010 Sustainable Environmental Technologies — Menlo Park, CA


USGBC: Workshop: LEED AP Interior Design & Construction Exam Prep — San Francisco, CA


Climate Ride California 2010 — Fortuna to San Francisco, CA


RILA's Environmental Sustainability & Compliance Conference — San Diego, CA


Criterion Ventures Structure Lab — San Francisco, CA


Electric Vehicle Integration Into the Smart Grid of the Future - G2V & V2G — Los Angeles, CA


USGBC: Workshop: LEED Green Associate Exam Prep — San Francisco, CA


USGBC: Workshop: LEED EBOM Intro, Overview & the Business Case — San Francisco, CA

9/30 - 10/2

West Coast Green — San Francisco, CA

  October 2010

National Safety Council 2010 Congress & Expo — San Diego, CA 


GRI Certified Sustainability Reporting Training — San Diego, CA


Corporate Responsibility Training (IRCA certified) — San Francisco, CA 


GreenBiz Innovation Forum — San Francisco, CA


Nano Bio Clean Tech 2010: 6th International Congress of Nanotechnology — San Francisco, CA


ASA-CSSA-SSSA 2010 International Annual Meetings — Long Beach, CA

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Hanson Bridgett is a leading provider of legal services to organizations engaged in sustainable business.
Our clients, who range from large corporations to cutting edge start-ups and socially responsible investors, have selected us because we help them succeed and foster the growth of the sustainable business movement. Our attorneys provide legal advisory services and offer in-depth expertise in the areas of:

  • Clean Technologies
  • Energy
  • Water
  • Green Building, Transportation and Smart Development
  • Sustainable Products and Services
  • Responsible Finance
  • Corporate Responsibility and Governance
  • Responsible Branding and Promotion

Teresa V. Pahl, Partner   Teresa V. Pahl
(415) 995-5079
email »
Jonathan S. Storper, Partner   Jonathan S. Storper
(415) 995-5040
email »
Scott C. Smith, Partner   Scott C. Smith
(415) 995-5892
email »
Yolanda C. Manzone, Associate   Leslie A. Keil
(415) 995-5125
email »

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Copyright © 2010 Hanson Bridgett LLP

The above has been provided as a service by the law firm of Hanson Bridgett and may be considered an advertisement or solicitation. The content enclosed is not intended to provide legal advice or to create an attorney-client relationship.