Hanson Bridgett LLP - Sustainable Business News, an E-zine for Sustainable Practices

June 2010

In this Issue:




Contact/About Us



Hanson Bridgett's Sustainable Business Leadership Forum features monthly presentations and networking focused on advancing sustainable businesses. Past topics have included legislation, venture capital, cleantech, green building, microfinance and energy management among others. These topics are complimented with expert speakers from various sectors of the sustainable movement to discuss private/public sector initiatives, political advocacy, and corporate social responsibility. At our forums, you will get in-depth information about the opportunities, challenges, and profits associated with going green. The forum provides attendees the opportunity to learn and connect with like-minded business people who can help you advance your venture or area of interest in the sustainability movement.

If you have interest in a topic that you would like to see covered at an upcoming Sustainable Business Forum, please submit suggestions to HBSustainable@HansonBridgett.com.

JULY EVENT: How to Green Your Supply Chain

At July’s forum, you will have the chance to listen and ask questions as experienced panelists discuss the process of greening a supply chain.  They will share their visions for corporate sustainability, and touch on several important issues, including their strategies in pursuing "supply chain sustainability," as well as their own definitions of that term.  They will also share insights from their experiences in the process, ranging from the barriers they overcame, such as the difficulties of achieving transparency from each supplier, to their suggestions for the development of strong sustainability standards for a business.  We hope you will join us for this important and fascinating panel.


PhotoDrummond Lawson
Environmental Chemist, aka Director of Greenskeeping
Method Products

Drummond Lawson is an environmental chemist, aka director of greenskeeping, at method products in San Francisco. His role with method involves identifying and executing category-leading environmental innovations in product design and material science, and applying this rigorous systems approach to manufacturing process and corporate environmental planning.

Prior to joining method, Drummond worked at EPEA in Hamburg with Dr. Michael Braungart, co-author of Cradle to Cradle. Drummond has studied chemistry and environmental science at University of Calgary, sustainable energy systems in Norway, and completed a masters degree in environmental chemistry at the University of Savoie, France. His professional background is in industrial environmental technology and green product development.

PhotoGreg Hoffman
Founder and Chairman

Greg Hoffman is the founder and chairman of Ecospan LLC, a leading bio-material science and technology company that is currently providing Fortune 500 companies, such as Apple, Inc., with bioplastic solutions for products and packaging.  Ecospan’s products are made from 100% renewable, sustainable, and fully-compostable raw materials which contribute to a significantly smaller carbon footprint than traditional, petroleum-based plastics.  Ecospan is the only bioplastics company focused on all manufacturing processes, including those for durable goods.  After nearly 5 years of R&D, Ecospan launched commercialization in 2009 with a global supply chain initiative involving a “closed-loop” reusable packaging program for Apple, Inc.

Greg currently serves on a number of corporate and environmental boards and has had an active role in federal and state politics.

Thursday, July 22, 2010
5:30pm – 8:00pm

Hanson Bridgett
425 Market Street, 26th Floor
San Francisco, CA 94105
Directions »

Space is limited. Pre-registration is required. Cost is $45.

Register Now »


GreenFinanceSF to Offer Financing for Commercial Retrofits

Commercial building owners face serious challenges in financing green retrofits even though the business case is clear. The City of San Francisco is launching a pilot program that will add a new financing option to the mix. Building owners will be able to fund energy and water efficiency improvements with financing paid for through special property tax assessments. The program is innovative, but it's not without its own set of complications.

Hanson Bridgett’s latest whitepaper co-authored by Partner David C. Longinotti and Associate Erin Bennett outlines the key issues to consider.

Download the Report »


Hanson Bridgett sponsored the SFMade launch event on June 9th. SFMade is the only organization focused on supporting and promoting companies that manufacture their products in San Francisco.

Hanson Bridgett hosted “Communicating the Value of Green Building Using the Principles of Real Estate Financeon June 24th. This was the third in a four-part workshop series sponsored by USGBC-NCC and Hanson Bridgett entitled “The Competitive Edge: Financial Tools for Green Building Investments.”

Hanson Bridgett is hosting Pacific Community Ventures' Access to Capital Coffee Talk Series - Intro to Equity on June 28th. Partner Scott Smith is presenting.

Hanson Bridgett is hosting The Alliance of Chief Executives roundtable event in San Francisco on July 13th. This month's topic is “Partnering With Other Firms." Please e-mail Laurel Madal, director of member services, at lmadal@allianceofceos.com if you would like to attend this event. 

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Executive Program In Sustainable Management – Five-Month Certificate Program

Presidio Graduate School’s executive education offers participants a new kind of business expertise and true competitive advantage. Modeled after it's MBA in sustainable management, the executive program integrates sustainability into every aspect of the curriculum. Participants are encouraged to tackle specific business challenges and are required to complete a project or action plan that addresses a business opportunity or problem.

Participants are provided with a unique opportunity to:

  • Understand frameworks of sustainable management and how they're applied in business
  • Be able to position themselves as experts and have the high-level skills to implement sustainable practices within their organization
  • Move beyond environmental performance to integrate the economic, leadership and social capital aspects of strategy
  • Complete a project or action plan to be implemented in their organizations
  • Become members of a highly engaged community of business leaders and sustainability experts
  • Have access to leading faculty and practioners in the field of sustainable management
  • Receive a Certificate in Sustainable Management

The executive program takes place over five months in San Francisco. Participants meet for two full days per month (usually Friday and Saturday) and engage between sessions with faculty and colleagues in a dynamic online environment.

The program begins on August 12th. For more information, please contact The Presidio at certificate@presidioedu.org.

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“Sustainability Investors Make Their Voices Heard on Financial Reform Legislation.” SocialFunds.com.  

“Bike-Sharing: A Ray of Hope for Sustainable Urban Transportation.” Big Think. 

“Advisory Group Releases Report on Addressing Environmental Challenges Along the U.S.-Mexico Border.” U.S. EPA.

“To Survive, a Manufacturer Reinvents Itself.” Bloomberg Businessweek.

“California City Keeps Cool with Thermal Energy Storage.” EarthTechling. 

“The US Environmental Protection Agency (EPA) has announced the availability of up to $10 million in 'Climate Showcase Communities' grants.” Green Energy News. 

“CEOs to Washington: Spend on Energy R&D!” Greenbiz.com. 

“Are You as Sick of Sustainability as I Am?” Greenbiz.com. 

“Cleantech meets green building.” Sustainable Industries. 

“MicroGREEN says it can make recyclable plastic cups for hot drinks.” Sustainable Industries.

“CA Assembly Passes Ban on Single-Use Grocery Bags." Environmental Leader. 

“USPTO Expands Green Tech Pilot Program.” Environmental Leader. 

“ROI Driving Supply Chain Sustainability.” Environmental Leader. 

“Sustainability Investors Make Their Voices Heard on Financial Reform Legislation.” Social Funds. 

“What Green Businesses Should Know About Microfinance.” GreenBiz.com. 

“Malibu house built from a Boeing 747 nears takeoff.” USA Today. 

“Partner Spotlight: Santa Clara, California, Green Power Community.” EPA’s Green Power Planet Newsletter. 

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  June 2010

Clean Tech Breakfast: Next Generation Batteries — Palo Alto, CA

  July 2010

2010 ACEEE Summer Study on Energy Efficiency in Buildings: The Climate for Efficiency is Now — Pacific Grove, CA


Feed in Tariffs: A Time for Real Action on Renewable Energy  — San Francisco, CA

  AMTA 2010 Conference & Exposition “Membrane Technology: The Wave of the Future has Arrived.” — San Diego, CA 

The Alliance of Chief Executives Roundtable — San Francisco, CA


The Carbon Economy 2010: Industry & Investors Summit — San Francisco, CA


Hanson Bridgett Sustainable Business Leadership Forum: How to Green Your Supply Chain — San Francisco, CA


Plug-In 2010 — San Jose, CA


Triple Pundit / ISOS GRI Certified Sustainability Reporting Event — Berkeley, CA

  August 2010

UCLA Architecture Workshop Series — Los Angeles, CA


Green and Clean Evening Series — Menlo Park, CA


ACG's Getting the Right Executives on the Bus: Challenges and Best Practices for Sourcing and Hiring in 2010 — San Francisco, CA


Sustainable Agricultural Partnerships 2010 — San Francisco, CA


Green Chemistry and Sustainable Studies Info Session — Berkeley, CA


CAPCOA Climate Change Forum — San Francisco, CA

  September 2010

Women In Green Forum — Pasadena, CA


SET2010 Sustainable Environmental Technologies — Menlo Park, CA


Climate Ride California 2010 — Fortuna to San Francisco, CA


RILA's Environmental Sustainability & Compliance Conference — San Diego, CA


Criterion Ventures Structure Lab — San Francisco, CA


Electric Vehicle Integration Into the Smart Grid of the Future - G2V & V2G — Los Angeles, CA

9/30 - 10/2

West Coast Green — San Francisco, CA

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Hanson Bridgett is a leading provider of legal services to organizations engaged in sustainable business.
Our clients, who range from large corporations to cutting edge start-ups and socially responsible investors, have selected us because we help them succeed and foster the growth of the sustainable business movement. Our attorneys provide legal advisory services and offer in-depth expertise in the areas of:

  • Clean Technologies
  • Energy
  • Water
  • Green Building, Transportation and Smart Development
  • Sustainable Products and Services
  • Responsible Finance
  • Corporate Responsibility and Governance
  • Responsible Branding and Promotion

Teresa V. Pahl, Partner   Teresa V. Pahl
(415) 995-5079
email »
Jonathan S. Storper, Partner   Jonathan S. Storper
(415) 995-5040
email »
Scott C. Smith, Partner   Scott C. Smith
(415) 995-5892
email »
Yolanda C. Manzone, Associate   Leslie A. Keil
(415) 995-5125
email »

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Copyright © 2010 Hanson Bridgett LLP

The above has been sent as a service by the law firm of Hanson Bridgett and may be considered an advertisement or solicitation. The content enclosed is not intended to provide legal advice or to create an attorney-client relationship.