Raffi Zerounian Named Among the World’s Leading Trademark Attorneys in WTR Global Leaders 2026
Hanson Bridgett LLP is pleased to announce that Partner Raffi Zerounian has been named a 2026 WTR Global Leader by World Trademark Review, a distinction reserved for the world’s foremost trademark professionals. Raffi is Hanson Bridgett’s Los Angeles Market Leader, Entertainment Practice Co-Leader, and Trademark, Copyright, and Advertising Practice Co-Leader.
The annual WTR Global Leaders guide draws from the publication’s extensive WTR 1000 and WTR 300 research to identify the profession’s most accomplished practitioners — an elite group recognized for shaping trademark law and brand protection strategy on a global scale. The publication describes those selected as the “best of the best” in trademark law, recognized for their ability to create, protect, manage, and enforce trademark rights worldwide.
The recognition marks Raffi’s fourth appearance within WTR Global Leaders and continues a decade-long record of recognition from World Trademark Review. Since 2017, he has been consistently ranked among the publication’s leading trademark practitioners, including six consecutive years earning Gold rankings in both the Enforcement & Litigation and Prosecution & Strategy categories of the WTR 1000. He also currently holds a national Silver ranking for Enforcement & Litigation, reflecting the breadth and depth of his trademark practice.
Raffi’s latest recognition builds on a series of recent honors highlighting his leadership in intellectual property law. In addition to being named a WTR Global Leader in 2025 and 2026, he was included on the 2025 World Intellectual Property Review (WIPR) Leaders list and recognized by Los Angeles Times Studios as a 2026 Legal Visionary. He has also been recognized by Super Lawyers for Intellectual Property Litigation and Business Litigation every year since 2013.
With a practice spanning trademark counseling, prosecution, enforcement, portfolio management, anti-counterfeiting initiatives, copyright matters, and complex intellectual property litigation, Raffi advises clients ranging from emerging companies to globally recognized brands on protecting and maximizing the value of their intellectual property assets.
In its latest rankings, World Trademark Review praised Raffi as “concise and hands-on” with “superior knowledge of trademark law, including the procedures for both trademark prosecution and litigation.” The publication further noted that he is “dogged about going after infringers and always gets results” and “the type of fierce advocate that a client wants on its side – yet he is always practical and affable, keeping the client’s business and interests at the heart of his efforts.”
See the full list of WTR Global Leaders and learn more here.
About Hanson Bridgett’s Intellectual Property Practice
Hanson Bridgett’s Intellectual Property practice helps clients develop, protect, enforce, and maximize the value of their intellectual property assets. The firm’s attorneys advise on trademark, copyright, trade secret, advertising, licensing, and related intellectual property matters, providing strategic counsel across the full lifecycle of brand development and protection.
Hanson Bridgett represents clients ranging from Fortune 500 companies and public agencies to emerging businesses and entrepreneurs. The team handles domestic and international trademark prosecution, portfolio management, enforcement, litigation, dispute resolution, anti-counterfeiting initiatives, and proceedings before the Trademark Trial and Appeal Board. In recent years, the firm has successfully investigated and stopped hundreds of infringers in the United States and abroad, helping clients safeguard some of their most valuable business assets through practical, business-focused legal solutions.
About Hanson Bridgett
Hanson Bridgett LLP is California’s law firm — an AmLaw 200 firm with more than 200 attorneys and seven offices across the state. Rooted in California and well-versed in its complex legal landscape, we proudly serve clients nationwide. Our firm is structured to support businesses, public agencies, nonprofits, and individuals spanning industries, including: construction, corporate and risk management, government and transportation, employer services, health and senior care, wealth management, and real estate and environment. As the first law firm certified as a B Corp, we are deeply committed to public service, sustainability, and advancing the communities where we live and work – in California and beyond.
